Say Hello to the Outdoor Advocacy Project

Hola advocates,

The outdoor community has a deep responsibility to take care of and give back to the land–and each other. This is the truest thing I know. So, I dreamed up the Outdoor Advocacy Project.

It’s more of a commitment, really–to stewardship, sustainability, political action, community, public and tribal lands.

The outdoors are at a crux moment. There are more visitors to public lands now than ever, and with each new pair of boots on the trails comes a greater impact on the outdoors. So how do we turn each new outdoor enthusiast into an advocate?

The resources needed to empower the outdoor community on these topics are largely already in existence–built by non-profits, policy wonks, scientists, conservation organizations, and community leaders. For many, it is our life’s work.

But there is also an undeniable gap between these crucial resources and the hands of the outdoorists who need them most. Outdoor Advocacy Project seeks to shrink that gap, collecting all the tools scattered around our industry and digesting them into accessible resources that prioritize scientific data, inclusive perspectives, and actionable learning.

This will be our life’s work, and it will never end. But perhaps in an endless pursuit of inspiring a movement to do good, we’ll leave it better than we found it.

I hope you’ll:
– Poke around the website, and let us know what resources you want to see brought to life next!
– Connect with Outdoor Advocacy Project on Instagram, Twitter, and Facebook
– Spread the love and share the launch!

I believe the outdoor community has a deep responsibility to take care of and give back to the land–and each other. I believe we have the power to do good, and to demand better, together. Let’s do this, y’all.

Gracias familia,

Katie Boué
Founder, Outdoor Advocacy Project